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Juggling Vendor Events with Family Life: Tips from a Busy Mom and Wife



As a small business owner, wife, and mom, preparing for vendor events and pop-ups can feel like a balancing act worthy of the circus. But with the right strategies and a bit of planning, it’s possible to manage it all without losing your mind. Here’s how I do it:


Planning Ahead: The Key to Success


Preparation is everything. Here’s a checklist I follow to ensure I'm ready for my next vendor event:


1. **Inventory Check**: Make a list of all products you need to bring as soon as you research and sign up for the event. I try to plan a month or more in advance as to which scents I want to bring to the event. Depending on the event I might make a candle that represents the theme. I always take inventory before and after events so I know what sold and what I need to make more of.

2. **Packing Essentials**: Ensure you have a checklist of all necessary supplies. This includes tablecloths, display stands, signage, business cards, and packing materials. I also label my matches with my logo – small details make a big difference.


3. **Stock Up on Extras**: You never know when you might need extra bags, change for cash transactions, and the night before and or a few days before the event I check that my Square app is up to date with the items I need.


4. **Event Day Setup**: A really important part of doing events is knowing where the event is before you get there. I always scout out event sites before event day just so I get familiar with the area. Arrive early to set up your booth. A good quality tent is essential for outdoor events. At my first vendor I did everything to make sure we had a great day. I spent money on a really great tent that saved the day because it poured down rain for a few hours. I watched in horror as other vendors tents started to fall over from the rain. Thankfully my products were not damaged and we still had a great outcome.


Balancing Family Responsibilities


Being a wife and mom adds an extra layer of complexity to event preparation. Here’s how I manage my family responsibilities alongside my business:


1. **Involve the Family**: My spouse and kids help with certain tasks. Whether it’s packing the car, labeling products, or simply offering moral support, involving them makes the process smoother and more enjoyable. My oldest daughter usually does events with me which is great and she’ll bring a friend if there’s room in the car. Lol


2. **Create a Schedule**: I have a clear schedule that includes both business tasks and family activities. For example, I ensure all event preparations are done before school pickup or family dinner.


3. **Self-Care Time**: Don’t forget to take breaks. Whether it’s a short walk, going to the gym, yoga at home, a cup of tea, coffee or reading a book with my kids, these moments help recharge my energy.


On the Day of the Event


The day of the event can be hectic, but with proper preparation, it can also be exciting and rewarding. Here’s what I focus on:


1. **Early Start**: I pack the car the evening before and leave early to avoid any last-minute rush. Starbucks is usually our first stop on the way lol.


2. **Engage Customers**: I love talking to people about the benefits of beeswax and sharing my passion for natural products. Genuine engagement helps build customer loyalty.


3. **Family Support**: My spouse often takes care of the kids during event days. Knowing they are well looked after allows me to focus on my business.


Reflect and Improve


After each event, I take some time to reflect on what went well and what could be improved. This helps me continually refine my process and make the next event even more successful. What I’ve also noticed is that the candles that are “Best Sellers” might vary from one event to the next.


Final Thoughts


Balancing a small business with family life isn’t always easy, but it’s incredibly fulfilling. With a bit of planning, support from loved ones, and a positive attitude, you can make it work. Remember, every event is an opportunity to learn and grow both personally and professionally.


Happy selling!


---April

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